Intangibles, the Blind Men and the Elephant

Event Details

Intangibles, the Blind Men and the Elephant

Time: September 9, 2011 from 10am to 11am
Location: register to get call-in info
Website or Map:…
Event Type: free, teleconference
Organized By: Mary Adams
Latest Activity: Sep 8, 2011

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Event Description

Intangible assets, intellectual property, intangible capital. There are as many definitions of intangibles as there are professionals working with them.

Join as as Mary Adams and Ken Jarboe discuss how to increase the power of your intangibles expertise by showing how your work fits into a larger intangibles ecosystem—to increase both your market reach and your market acceptance.

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