Intangible Assets: Measuring and Enhancing Their Contribution to Corporate Value and Economic Growth

Thanks to Ken Jarboe at the Athena Alliance (who is going to join the ICKC as soon as he breaks free) for letting us know about the publication of the report of the conference hosted in 2008 by the National Academies in Washington DC entitled Intangible Assets: Measuring and Enhancing Their Contribution to Corporate
Value and Economic Growth: Summary of a Workshop
.

Back at the time, I wrote a series of posts about the event at Hybrid Vigor (scroll down to July). But please note that the links in those posts don’t work anymore. The presentations are now here (scroll down to June).

My favorite presentation was by Irving Wladawsky-Berger of IBM and MIT on The Transition from the Industrial to the Knowledge Economy for its perspective on the underlying changes in technologies that drove the transition and will drive future change. He sees moves in technology:

* From tangible to intangible

* From automating the back office to automating market-facing systems

* From machines/products to people and services

Speaking with Steve Merrill of the National Academies last week, he told me that limited hard copies are available from STEP@nas.edu and there is a free pdf at http://www.nap.edu/catalog.php?record_id=12745

This was an important first conference of its kind in the U.S. Hopefully more to follow!

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